Apart from being one of the most engaging audiences I have had the pleasure to come across. There are several great reasons to be part of the Penny Hoarder, and especially the Penny Hoarder Community. Because with the community they even offer a reward ($25 gift card to a place of your choice) for being member of the month. Now which other community does that? None that I know of.
From an exposure point of view and building recognition it is the perfect place to be. Because it is also the site with the most top tier visitors currently online. But a site that is this professional, will not tolerate junk and spam. It is not the place to share your affiliate links or copy/paste content. I have had no complains however sharing relevant content links. Like blog posts (content you personally own) and professionally published articles (adding value to the topic).
The Penny Hoarder just has a way to get people talking about all things financial. From saving money to making a little (or a lot) money on the side. It is also the number one fastest growing private media company in the US for the second consecutive year. And also one of the largest email lists currently online.
According to a site called Similar Web, a tool I use to check traffic to blogs and websites for commenting purpose. Just a blog traffic tactic I use to increase visitor flow.
Current Global Rank Worldwide: 14,472
Current Country Rank (US): 2,729
Category Rank (Finance): 606
Total Average Visitors: 12.5 Million
US Visitors: 90.79%
Canada Visitors: 1.89%
UK Visitors: 1.03%
That is a combined total of 93.71% visitors from the most 3 top tier countries in the world. And 93.71% of 12.5 Million visitors is 11.71 Million visitors. 14.95% of these visitors are Direct, while 30.79% are from search results. And 50.9% social while 2.27% are from email.
That on its own is outstandingly impressive from a marketing point of view. Because very few financial sites can display similar analytics. Especially when “making money” is such a competitive niche.
The Penny Hoarder also have around 6.9 Million Facebook fans and 1.2 Million email subscribers. And any list builder will tell you that an email list that large will not be possible without compelling and useful content.