SEARCH ENGINE MARKETING
Courses range in price from $100 to $1,500.
Time to learn: With persistent study, you can get a reasonable understanding of SEO in two to three months. Expect to commit at least a year to achieve expertise. Mastery requires practical application of the skills you acquire, such as developing a successful blog employing SEO tactics.
AI AND LEARNING MACHINE
AI and Machine Learning Cost to learn: $3,800 to $10,000 Time to learn: Six months More and more companies are implementing AI, machine learning and data analytics and need employees who have these particular skills. The best part is that you can earn a certificate without necessarily having a programming background, depending on the program you enroll in. With this certification, you can lead the implementation of AI at your company or transition to a tech career in AI and machine learning.
Cost to learn: According to Casey Jones, founder and head of marketing and finance at CJ&CO, an award-winning global digital marketing firm, the cost of learning project management can range from $1,500 to $2,000 for entry-level CAPM certification.
Time to learn: According to Jones, project management is a highly sought-after ability that can be mastered in less than a year.
Communication training costs between $50 and $200.
Time to learn: “The length of time required to develop communications skills depends on each individual’s starting point, but a full year of practice will yield the best results,” stated Amy Marcum, manager of HR services at Insperity. The area of concentration will also be determined by one’s history and employment. Some people may rarely write in their employment and would benefit the most from committing a whole year to developing writing abilities.
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